CRIM 103 Chapter Notes - Chapter 4: Deindividuation

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1919 watson: roots can be traced to aristotle, cognitive process those internal mental processes that enable humans to imagine, to gain knowledge, to reason, to evaluate information, watson believed that psychologists should eliminate the mind and all of its related vague concepts because they could not be observed or measured, fundamental goal of psychology was to understand, predict control human behaviour, only scientific approach could accomplish this. Pavlov: watson influenced by pavlov, studied dogs and recorded their salivations, some dogs would salivate at their caretaker, food containers, he introduced a neutral event (a thing that as not associated with food) just before food delivery, presented meat (unconditioned stimulus) after bell (conditioned stimulus, conditioned response dog salivating to bell, watson thought that psychology should focus on the interplay between stimulus and response, stimulus a person, object, event that elicits behaviour, response the elicit behaviour.

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