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IAT 334 Chapter Notes - Chapter n/a: Optimal Design, Microsoft Onenote, User Story

Interactive Arts and Technology
Course Code
IAT 334
Wolfgang Stuerzlinger

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WK1 Readings
Thursday, January 3, 2019 12:52 PM
Chapter 7: Design Methods of The UX Team of One by Lisa Buley
Design process illustrates that the path to a clean, complete, well considered product is messy
Design Brief
Documents working assumptions about the optimal design of the product and puts forth your hypotheses for how best to
bring that design to life
Intended to be a clear summary of what direction you plan to move
Focused on design specifics
Made for your team, stakeholders who approve the design direction, and for yourself
Takes 2-3 hrs to summarize what you’ve learned
Used to clarify the team's expectations as far as design is concerned and address gaps/discrepancies in expectations
1. Focus
i. What will be made, improved as an outcome of this work?
2. Audience
i. Personal audience
ii. Personas
iii. Look at users needs, mindsets, and priorities
3. Features and functions
i. Core screens, states, scenarios?
4. Feeling
i. When ppl use the product, will it feel fun and playful, dark and serious, or crisp and professional
5. Restrictions and expectations
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i. What is critical to the success of the design?
Tips and tricks:
Work within constraints
Use it to validate assumptions
Add images
Share design brief with members in draft form and get feedback
Help you articulate the characteristics that should endow the user experience with a memorable personality or feeling
1. Start with the right equipment: pen and paper
2. Block off some time (constraint yourself to 30 mins)
3. Sketch your first ideas for key parts of the experience
4. Sketch alternatives
5. Pick the best ideas
Sketch boards
A way to display sketches that you and the team have made and facilitate a discussion around them
Help look beyond individual screens and envision how someone will move among multiple parts of a product or system
1. Assemble supplies
Printouts influencing design should be added to connect the sketches to the user and business needs: personas, use cases,
user stories, design principles, marketing segment info, feature lists
2. Assemble your sketch board
Start with the structure
Task flows
Add sticky notes for each part of the flow
3. Put up your sketches
4. Schedule a review session
5. Review the best ideas
Design Principles
Chapter 1: A Design Process for Digital Products of About Face (3rd Edition) by Cooper et al.
Digital products need better design methods
According to industrial designer Victor Papanek, design is the conscious and intuitive effort to impose meaningful order
Understand users' desires, needs, motivations, and contexts
Understanding business, technical, and domain opportunities, requirements, and constraints
Using this knowledge as a foundation for plans to create products whose form, content, and behavior is useful, usable,
economically viable, technically feasible and undesirable
The creation of products today
Digital products are formed by developers and marketers
Marketers are adept at understanding and quantifying a marketplace opportunity, and at introducing and positioning a
product within the market
Developers have no shortage of input into the product's final form and behavior
They are in charge of construct; design exactly what gets built
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