EDRD 3140 Chapter Notes - Chapter 5: Edgar Schein, Organizational Communication, Nicky Boje
Document Summary
Cultural metaphor- derived from the field of anthropology, study cultures of nations, tribes and ethnic groups. Culture is not straight forward and uncontested, it a complicated combination of values, symbols and behaviours. Two different ways to think about culture: looks at culture as something an organization has, culture as something an organization is. Conceptualize culture as it assumptions, values, behaviours and artifacts that an organization exhibits as it attempts to adapt to internal and external organization contingencies (edgar. Cultural metaphor- organization complex arenas of stories and values rather than as entirely rational institutions, cultural metaphor opened up new areas of research and become a part of everyday talk. Successful companies can be identified in terms of their culture. Theme emphasizes the importance of people and downplay organizational structure and values. Value engineering- effective cultural leaders could create strong cultures built around their own values.