EDRD 4010 Chapter Notes - Chapter 2: Global Brain, Global Exchange, Neoliberalism

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Tourism is one of the most important forces shaping our world. For some, it is portrayed as the largest export earner and foreign exchange and employment. Developing countries are encouraged to use this as a developmental mean instead of extractive industries since it creates less damage and generate revenue for other activities. However, tourism can offer social, cultural and environmental benefits that add to its allure. It is said to offer restoration and fulfill many human needs. It further helps preserve certain cultures especially with the rise of globalization. Unfortunately, tourism has also fallen under the effect or marketing and neo-liberal dominant values in turn creating personal profit for industry leaders which can take away opportunities and resources. Thomas cook can be described as the father of modern and mass tourism. Using the new railway technology to organize non-expensive journeys for the working class during industrialization within the uk.

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