SOAN 2120 Chapter Notes - Chapter 12: Microsoft Powerpoint, Qualitative Research, Graphical User Interface
8 Dec 2015
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Document Summary
Nvivo a qualitative software program that is designed to facilitate qualitative data analysis, and assist in the research process. Traditionally, exploration and engagement with qualitative data was manually executed. Nvivo is the alternative to the manual data organization, though many researchers still use the traditional method. Nvivo can aid in organizing and analyzing data regardless of collection method uses: ex. Qualitative software enables the researcher to quickly connect concepts and themes and directly link these emergent ideas to the data. In the early 1980s the program was designed for qualitative data analysis and has evolved into its present form by adapting to the needs of the researcher. Originally named nud*ist (non-numerical unstructured data indexing searching and theorizing) First version emerged prior to the microsoft windows graphic user interface. Qualitative software operates quite differently than quantitative software (like spss). Both analyze raw data, they are more dissimilar than alike due to the nature of the data involved.
