Ch 11 soc.docx

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University of Guelph
Sociology and Anthropology
SOAN 2400
Victoria Kannen

Tuesday June 24 yChapter 11 Mass Media and Gender Identity in High Performance Canadian Figure SkatingIntroductionThis paper is based on qualitative anthropological fieldwork conducted between 2000 and 2002 among Canadian journalists high performance I e National World and Olympic level figure skaters coaches sponsors and others involved in the production of mediated representations of figure skating for mainstream Canadian television networks and other print mediaThe goal of this paper is to highlight the role of the media in promoting particular gendered images of figure skaters for public consumption thereby drawing attention to two issues 1 The socially constructed nature of various representations of men and women in the sport2 The ways in which particular gendered images of sports figures are promoted in the interests of nationalismFigure Skating the Media and Canadian CultureViewed by many Canadians as an integral part of Canadian cu
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