ARBUS101 Chapter Notes - Chapter 7: Affiliate Marketing, Intrapreneurship, Business Incubator
Document Summary
Module 3 (ch. 7) - entrepreneurship & starting a small. Entrepreneurship - accepting the challenge and the risks of starting & running a business. How ventures differ from small businesses: 1) amount of wealth creation. Smes (small & medium-sized enterprises) - all businesses with <500 employees. Entrepreneurial team - group of experienced people from different areas of business who join together to form a managerial team to develop, make, & market a new product. Getting new customers: managing time, managing risk. Affiliate marketing - online marketing strategy; awards individuals/other businesses for each new visitor they bring in. Intrapreneur - creative people working as entrepreneurs inside corporations. Business incubators - centres that provide space, services, advice, & support to new/growing businesses to become establish and successful. 1 paid employee, annual sales revenue of ,000, & must have filed a federal corporation income tax at least once in past 3 years.