CMN 2101 Chapter Notes - Chapter 3: Paul Ekman, Vladimir Propp, Mania
5 Mar 2016
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Document Summary
The swiss linguist ferdinand de saussure is the founder of semiology semiotics. The american philosopher charles sanders peirce is the founder of. Both sciences are involved with how to interpret signs. Signs are made up of sounds and images, what saussure called signifiers, and the concepts these sounds and images bring to mind, he called signified. Words, facial expressions, body language, clothes, etc all are signs. In american novels, blonde women are often portrayed as cold, unobtainable, and frigid while dark haired women are shown as passionate and sexually exciting. The reason why marilyn monroe was so popular because she didn"t come across as a temptress but, instead, as innocent. We can cite dyed blonde hair as an example of lying with signs. Uberto eco (italian semiotician) explains that if signs can be used to tell the truth, they can be used to lie semiotics is concerned with everything that can be taken as a sign.
