MDSA01H3 Chapter Notes - Chapter 6: Media Studies, Stereotype, Conspicuous Consumption

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Critical media studies: an introduction (2nd edition: cultural analysis. Culture collections of artifacts, practices and beliefs of particular group of people at particular historical moment. Artifacts objects left behind (ex. clothes, music, t. v shows, cars, and physical objects to better understand culture. Practices social codes and rules that govern creation of artifact (customs computers) shared) Collective must be shared, small or large, doesn"t include everyone. Rhetorical culture functions symbolically, not natural, allows ppl to communicate meaning to one another. Ideological culture teaches us to see the world in some ways and not others. Is a system of ideas that unconsciously shapes and constrains both our beliefs and behaviour. Limits range of acceptable ideas that a person may consider w/in particular cultural context. Normalizes social relations and arrangements b/w individuals seem normal and established relationships of power appear to be natural order of things. Social roles like child, student, employee have unequal power.

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