PSYC12H3 Chapter Notes - Chapter 3: Symbolic Racism, Social Dominance Orientation, Implicit-Association Test
Document Summary
Defining the constructs: definition of prejudice has evolved throughout history, negative attitude toward social group and members, cognitive, affective and behavioural aspects, evaluative response to social group and its members. Capture hidden attitudes/views: explicit measures involve awareness of what is being assessed and responses that can be controlled/modified by participant, cognitive processes are automatic or controlled while measures are implicit or explicit. Explicit measures of prejudice: some measures aim to capture general evaluations of a group without presenting any semantics, feeling thermometer has respondents respond with attitude on 0- 100 point scale: social distance measures has statements describing contact with group in increasing intimacy. Response aren"t always consistent with assumptions in such a: content measures focus on response to specific group = scale. Chapter 3: measuring prejudice, stereotypes and discrimination: most specific to certain group, each have own assumptions of why/how bias arrive which effects the types of questions, modern racism scale (mrs) from research on symbolic racism.
