SOCA01H3 Chapter Notes - Chapter 18: Samuel Morse, Mass Media, Arpanet
Document Summary
The average canadian spends more than 3 hours a day watching tv. Over 2 and half hour listening to radio. Under an hour reading magazines, newspapers, and books. 40 percent of our time is spent interacting with the mass media! Refers to print, radio, television and other communication technologies. Mass media and mass communication are used to refer to the transmission of information from one person or group to another. Media= transmission of information without direct face-to-face means. Although we have the option to tune in or out of the media, no one wants to be cultural misfits. Therefore, we follow the media in order to keep updated with fashion, trends, news and styles. The first printed system of media was about 5500 years ago in egypt. It came in popularity only in the 19th century. Daily newspapers appears in the us in the 1830s.
