IRE472H1 Chapter Notes - Chapter 6: Stereotype, Negotiation, Risk-Seeking

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Process by which individuals connect to their environment by ascribing meaning to messages and events. Strongly influenced by perceiver"s current state of mind, role,and comprehension of earlier communications. Sense-making process; people interact with environment so that they can respond appropriately. Stereotyping and halo effects are examples of perceptual distortion by generalization: small amounts of perceptual information are used to draw large conclusions about individuals. Selective perception and projection are forms of distortion that involve anticipating certain attributes and qualities in another person. Stereotyping: occurs when one individual assigns attributes to another solely on basis of the other"s membership in a particular social or demographic category. More likely to resort to stereotyping in certain conditions: time pressure, cognitive stress, and mood, as well as when conflicts involve values, ideologies, and direct competition for resources among groups. Halo effects: occur when people generalize about a variety of attributes based on the knowledge of one attribute of an individual.

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