STEN 1000 Chapter Notes - Chapter 3: Black Market Activities, Renminbi, Eurozone

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Today"s global market is home to some of the largest international-focused business organizations in many sectors. Several of these companies generate revenues that exceed the total gdp of some countries. Whether it is through operational growth, strategic alliances, formal partnerships, mergers, or acquisitions, the global marketplace is becoming home to an increasing number of businesses seeking to operate via an international-based business model. Companies need to recognize that markets do mature and that new opportunities for untapped markets for current and future product/ service offerings need to form a core part of the strategic. As domestic markets become saturated, organizations will begin to look beyond their current countries and markets, in an effort to discover and leverage new markets for the products and services they offer. For many canadian companies, the natural tendency is to look first to the united states for potential growth opportunities and then turn their attention internationally , although this is not always the case.

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