Geography 3411A/B Chapter Notes - Chapter 6-10: Consumerism
24 Sep 2017
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Clarke - from ethical consumerism to political consumption. Researchers over the years have shifted focus from consumer identities and knowledge to consumption practices, social networks, material infrastructures and organisations of various kinds. Ethics, politics, consumption, and consumerism are often analysed together. Emphasis on ethical consumption of consumer values + information = consumer action does not hold because people do not always act autonomously and they are not always happy to accept personal responsibility. Consumerism is often steered by higher order practices by some sort of narrative Meanwhile, those narratives that are preached are not always valid or not always as ethical as they preach. Trend from focus on consumerism to consumption. Society of consumers (zygmunt and bauman) = central role that consumption plays in organizing social life in western societies today. Consumption dominates culture, everyday practices, lifestyles, values, identities, world views, and behaviour.
