Psychology 1000 Chapter Notes - Chapter 8: Interference Theory, Encoding Specificity Principle, Decay Theory

• School: Western University
• Department: Psychology
• Course: Psychology 1000
• Professor: Laura Fazakas- De Hoog

Document Summary

Memory: the processes that allow us to record and later retrieve experiences and information. Think of the mind as a computer which encodes, stores, and retrieves info. Encoding: translating stimulus into neural code that the brain can process. Automatic processing encoding that occurs w/o intention and requires minimal attention. Effortful processing encoding that is initiated intentionally and requires conscious attention. Retrieval: pull the info out of storage when it is needed. Sensory memory: holding incoming sensory info just long enough for it to be recognized. Short term/working memory: small portion of sensory memory enters this part which holds info we are conscious of. Memory codes: forming a mental image, coding by sound (phonological), focusing on meaning (semantic), patterns of movement (motor: ex: visually represent a phone number in your mind, visual encoding - form a mental image or representation (ex. Mental image of uwo campus: phonological encoding - code by sound (ex.