Women's Studies 2161A/B Chapter Notes - Chapter 2: Barbecue Sauce, Weight Watchers, Bulimia Nervosa

• School: Western University
• Department: Women's Studies
• Course: Women's Studies 2161A/B
• Professor: Nichole Edwards

Document Summary

Reflects the reality of dieting a state the body cannot distinguish from starvation. Manwich : even in diet advertisements, men still have large appetites. Women are only to lust for food when they are pregnant or when it is clear they are near starvation. Godey"s lady book warned that it was vulgar for women to load their manuals plates : belief that a women"s sexual appetite must be controlled because they threaten to deplete and consume the body and soul of the male. If men are depicted in the kitchen, the product is usually considered manly : e. g. barbeque sauce, father"s pancakes with log cabin syrup", often demonstrating a special moment, usually wife isn"t present. If men are in a food ad its usually because the woman has left clear instructions. In these advertisements, there is never a partner. It always implies the food has a sexual attraction: unfortunately, these ads promote binge behaviour .