SMG OB 221 Chapter Notes - Chapter 3: Fundamental Attribution Error, Mental Models, Long-Term Memory
9 Mar 2017
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Document Summary
Selective attention: the process of attending to some information received by our sense and ignoring other information. Expectations also shape the selective attention process. We nonconsciously screen out info that opposes our self concept and beliefs. Categorial thinking: organizing people and objects into preconceived categories that are stored in our long term memory. Relies on variety of automatic perceptual grouping principles - filling in missing pieces of a situation - closure, grouping people or things based on their similarity or closeness to one another. Mental models: visual or relational images in our mind representing the external world. Social perception - how we perceive others. This is influenced by three activities in the process of forming and maintaining our social identity: categorization, homogenization and differentiation. Categorization: social identity is a comparative process and that comparison begins by categorizing people into distinct groups.
