PSY 101 Chapter Notes - Chapter 24: Sensory Memory, Iconic Memory, Working Memory

• School: Drexel University
• Department: Psychology
• Course: PSY 101
• Professor: Chute Doug

Document Summary

Studying memory: memory- learning that persists over time. Information has been acquired and stored and can later be retrieved: measuring retention. Information-processing model- shows brain forms and retrieves memories. Retrieval- get information back out at a later time. Parallel processing- allows the brain to process many things simultaneously both consciously and unconsciously: connectionism- the belief that memories are products of the interconnected neural network, memory forming process: Sensory memory- the immediate and brief recording of sensory information. Iconic memory- a momentary sensory memory of visual stimuli. Echoic memory- a momentary sensory memory of auditory stimuli. Long-term memory- the permanent and limitless memory system that includes knowledge, skills, and experiences. Explicit memories- facts and experiences that are consciously declared and known. Encoded through conscious effortful processing- requires attention and awareness. Effortful processing strategies: chunking- organizes information into familiar units that are more manageable, mnemonics- organizes information into more concrete words for memorization.