MC 2015 Chapter : Design Priciples
Document Summary
Grading criteria for every project here on out. **when you use contrast, the contrast must be significant** Export- adobe pdf print- full complete finished anybody can look at. Needs to have- name, company, job title, contact, address phone number email. Fonts: easy to read/reader friendly, establish an information hierarchy- titles standing out, help create harmony- unify a piece. Serif- the short stroke extending off the main stroke of a letterform m handle on m. Good for body text of things that will be printed- big blocks of text, newspaper, Really good at body text of digital stuff- phone, website, tablet and seeing book, letter, very readable in print. Sans serif- without hook things at a glance- headlines, billboards. Script and cursive font- low readability of body text. Be careful using black backgrounds with light text (hard to read)- easier to read with light background and dark text it, weight helps, sans serif.
