RWS 290 Chapter 13: RWS 290 (Business Writing and Rhetoric) Cardon Chapter 13

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Most proposals deal with decisions about allocating resources for various business activities. Proposals explain why business goals are beneficial and how you will use resources to reach these goals. Most successful proposal writers speak to decision makers before submitting an official proposal. Demonstrating excellent thinking by applying a precision-oriented style. Basic and critical component of any report is precision in thinking as reflected in style. Style - offers accurate, well documented facts, good reasoning for conclusions, and a solid basis for recommendations. Start with a clear statement of the business problem or challenge. Helps establish the purpose and value of the report. Problem statements are most effective when they provide the unique context of the problem for the organization and reflect an appropriate sense of urgency. You can raise credibility of your report by supplying the facts with precision, providing supporting details for your conclusions, carefully dealing with predictions and cause/effect statements, and responsibly citing your research sources.

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