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Textbook Notes for MKT 201

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MKT 201 Chapter Notes - Chapter 1-15: Walgreens, Data Warehouse, Throughput
ceruleanweasel696
56245
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MKT 201 Chapter Notes - Chapter ch 15: Better Business Bureau, Federal Trade Commission Act Of 1914, Pricing Strategies
apricotwoodchuck413
552
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MKT 201 Chapter Notes - Chapter chapter 14: Monopolistic Competition, Predatory Pricing, Fixed Cost
apricotwoodchuck413
340
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MKT 201 Chapter Notes - Chapter chapter 13: Nordstrom
apricotwoodchuck413
253
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MKT 201 Chapter Notes - Chapter chapter 12: Netflix, Brainstorming, Outsourcing
apricotwoodchuck413
341
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MKT 201 Chapter chapter 11: chapter 11 textbook outline
apricotwoodchuck413
238
UM
MKT 201 Chapter Notes - Chapter 17: T.J. Maxx, Personal Grooming, List Price
pucegoldfish823
6564
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MKT 201 Chapter Notes - Chapter 14: Oligopoly, Fixed Cost, Monopolistic Competition
pucegoldfish823
428
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MKT 201 Chapter Notes - Chapter 3: Google Hangouts, Bounce Rate, Sentiment Analysis
pucegoldfish823
654
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MKT 201 Chapter Notes - Chapter 20: Customer Relationship Management, Personal Selling, Cold Calling
pucegoldfish823
731
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MKT 201 Chapter Notes - Chapter 19: Advertising Campaign, Media Mix, Mass Media
pucegoldfish823
750
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MKT 201 Chapter Notes - Chapter 18: Integrated Marketing Communications, Brand Awareness, Marketing Communications
pucegoldfish823
678
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MKT 201 Chapter Notes - Chapter 12: Market Saturation, Voice Of The Customer, Revamp
pucegoldfish823
551
UM
MKT 201 Chapter Notes - Chapter 11: Brand Equity, Energizer Bunny, Customer Relationship Management
pucegoldfish823
735
UM
MKT 201 Chapter Notes - Chapter 10: Panel Data, Data Mining, Focus Group
pucegoldfish823
439
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MKT 201 Chapter Notes - Chapter 9: Swot Analysis, Marketing Mix, Value Proposition
pucegoldfish823
684
UM
MKT 201 Chapter Notes - Chapter 8: Foreign Exchange Controls, Real Income, Global Entry
pucegoldfish823
248
UM
MKT 201 Chapter Notes - Chapter 6: Personal Knowledge Base, Cognitive Dissonance, Fokker E.Ii
pucegoldfish823
841

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