PSYCH 7A Chapter Notes - Chapter 7: Hermann Ebbinghaus, Echoic Memory, Storage (Memory)
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PSYCH 7A Full Course Notes
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Defn: the persistence of learning over time through the storage and retrieval of information. Three types of memory stores that hold information: Sensory memory: automatically registers any stimulus to hit receptors and holds the information, holds information only briefly a few seconds at most. Short-term (working) memory stores the small amount of information that we"re currently using/processing example: holding a phone number while we dial it. Long-term memory relatively permanent and limitless storehouse of the memory system includes knowledge, skills, and experiences. Adjustments to original atkinson-shiffrin model: short-term memory now referred to as working memory to emphasize conscious, active processing that occurs there, some information bypasses short-term memory and goes right into long-term memory without conscious processing (i. e. automatic encoding) Sensory memory brief, initial recording of sensory information. Sperling (1960: briefly flashed entire array, played cue tone to indicate which row to report, subjects rarely missed a letter.
