SOCI 1F90 Lecture Notes - Lecture 3: George Ritzer, Mcdonaldization, Rationality
Document Summary
Midterm- 34 m/c and 6 fill in the blanks. George ritzer mcdonaldization: expands on max weber (rationality/rationalization, a theory of social organization. Max weber formal rationality optimum means to an end shaped by rules, regulations and larger social structures. People have little choice in the means to an end. Four elements of rational systems efficiency, predictability, calculability, and control. Mcdonaldization: the process by which the principles of the fast-food restaurant are coming to dominate more and more sectors of american society as well as the rest of the world. Process extends into virtuality every aspect of society: efficiency optimum method for getting from point a to point b, predesigned process, rules/regulations help ensure efficient work. Mcuniversity: machine greded, multiple choice exam, publisher provided test bank, electronic bank, customized textbook. Mix and match: purchase term papers online, online plagiarism detection, speedy degrees, super courses, doing more with less ex.
