COMM 226 Lecture Notes - Lecture 9: E-Commerce, Linkedin, Web 2.0
Document Summary
E commerce categories: merchant companies: they provide. take title to the goods they sell, buy goods and resell them & sell services that, business to consumer (b2c): sales between a supplier and a retail customer (the consumer), business to business (b2b): sales between companies, business to government (b2g): sales between companies and governmental organizations, nonmerchant companies: to those goods. They sell services provided by others. arrange for the purchase and sale of goods without ever owning or taking title: clearinghouses provide goods and services at a stated price and arrange for the delivery of the goods, without ever taking title of g/s, auctions: match buyers and sellers by using an e commerce version of a standard auction, electronic exchanges match buyers and sellers; the business process is similar to that of a stock exchange. Possible price conflict with traditional channels. Taxation (different countries, locations.