CMST 3K03 Lecture Notes - Lecture 2: Technological Determinism, Cultural Practice, Sensorium

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This class is about media history, not communication history. From the gildeman reading- we must look at the definition he provides- As much as we love steve jobs, there are outside complex factors that relate to the products- patents, etc. as well as norms are created. So powerful because what happens when we become accustomed to transparent media is we stop thinking about. Media: a complicated relationship: social structures, technology, protocols, cultural practice. Gitelman on media history: specify human agents. When dealing with media, not saying the media" to recognize the powerful impact: be historically and culturally precise. Avoid sweeping generalizations- be specific: resist teleology. Making strange: when old media were new. She thinks that those pieces are really important, hard to pull apart (cid:1) (cid:1) Talks about two trends in looking at media tendencies. The history of a certain thing- ie. radio, the press: u. s- centric.

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