COMMERCE 2BC3 Lecture Notes - Lecture 8: Balanced Scorecard, Visible Minority, Global Challenge

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Csr can help boost a company"s image with customers gain access to new markets and help attract and retain talented employees. Hr can provide training on environmental stewardship being energy efficient and collaborative work practices: customer service and quality emphasis. To compete in today"s economy whether it"s local or global companies need to provide a quality product or services. If companies do not adhere to quality standards their ability to sell their product or service to vendors, suppliers, or customers will be restricted. One important way to improve customer satisfaction is to improve the quality of employees work experience. Satisfied employees are more likely to provide high quality customer service and customers who receive high quality services are more likely to be repeat customers. Hr contributes through state-of-the-art hr practices creating a culture of quality through continuous improvements and employee and customer satisfaction, cost saving, decrease in turnover and much more: changing demographics and diversity of the workforce.

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