COMMERCE 4BC3 Lecture Notes - Lecture 2: Longrun, Air Canada, Neoliberalism
Document Summary
Cb does not take place in a vacuum, it takes place in the context, ( back of diagram), the economic context ( general economic conditions and second microecnomic conditions), more specific conditions to the industry or region. Oil and gas is declining because the price of oil has declined and it has implications. If you are an employee in that sector you are not going to generate the same sales. You are therefore less likely to invest in the search for new gas and oil for 40 cents a barrel not profitable. Nfl is in better shape because the money comes from tv , rich, can afford player salaries. The state of the canadian economy, good for people that export assuming americans are consuming ( the low dollar) not good for everyone. Microeconomic factors in canada will be different in regions. The legal context interested in cb laws for both the private and public sectors.
