SOCIOL 1A06 Lecture Notes - Lecture 12: Propaganda Model, Max Horkheimer, Naomi Wolf
Document Summary
Mass media (radio/tv) vs. interactive media (computer) Tv/radio now encourage audience to communicate using social media (phone, text, email, tweet, etc) New society: mass media: relies on technology, connects many people. American presidential debate and also read twitter feeds simultaneously. Fewer companies owning larger shares of media. Blogs, wikis, podcasts, multimedia platforms (youtube, instagram, etc. ) Media reinforces social solidarity (and shared values and consensus) New society: imagined communities (not know each other personally, but still consider themselves to be apart of that community) Ex. very proud canadians watch team win gold in 2014 olympics - regardless of where we live, this event allowed them to express national pride. Ex. our own national identity is being eroded by american cultural imperialism. American media corporations size and control serve to spread american beliefs/ ideas/values/lifestyle to people around the world. New society: broadcasting act and the crtc (canadian radio-television and.