COMM 173 Lecture Notes - Lecture 6: Parochialism, Relationship Marketing, Ethnocentrism
2 Oct 2018
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6 (sept. 24-26): key international assignment success factors: Home and host country mentors are key drivers of international assignment success. Validate - be required to find the assignee a suitable post assignment positions. Find a position that is fit with their career interests following their exchange. Communicate - keep the assignee informed of home country changes. Be a senior - confident to stand up for the assignee. Have the political capital as they already have authority in their organization; which allows them to find the assignee a good position after their exchange. Represent - voice the assignee"s interests, don"t let the office overlook or forget the assignee; especially with decisions that affect them. Validity- be required to aid the assignee with local difficulties. Have assignee evaluate their performance as a mentor. Communicate - keep the assignee informed of local initiatives. Cq is the key to success in ib.
