RTA 103 Lecture Notes - Lecture 5: Cosmography, Bartolomeu Velho, Big Data
7 Dec 2017
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Document Summary
The belief that the fate of society is determined by technology. Has given people greater access to information and data. When they were chiselling letters out of stone they would bang at the end of the letter, leaving a little foot behind. Leaving breadcrumbs along the internet when you"re browsing. When you"re willingly giving information about yourself to a website. An example of data and privacy clashing. The target case study when the daughter got outed as pregnant to her family. We"re leaving data everywhere we go online. According to idc (international data corporation), by 2020 the data we create and copy annually will reach 44 zettabytes, or 44 trillion gigabytes. They break complex (difficult/inaccessible) data down into easily digestible bites. According to the gestalt laws of perception, the human brain automatically organizes and groups the things it sees by proximity, similarity, continuity and symmetry. ~ smashing mag.
