LAW 122 Lecture Notes - Lecture 5: Technical Analysis, Concurrent Engineering, Crystal Computing
Document Summary
The essence of any business organization is the goods and services it offers, and every aspect of the organization and its supply chain are structured around those goods and services. Obvious link between the design of those goods and services and the success of the organization. Organizations have a strategic interest in product and service design. Major factor in cost, quality, time to market, customer satisfaction, and competitive advantage. Marketing, finance, operations, accounting, it, and hr. Involves the determination of the form and function of the product. Business organizations select the products they want to offer based on their expected profit contribution. In most cases, products are redesigned to invigorate their demand and to take advantage of new technology. Successful organizations use four elements to rapidly create new goods and services and bring them to consumers: the product approval committee consists of top management and oversees and directs the design/development activities.