MKT 100 Lecture : Lecture

• School: Ryerson University
• Department: Marketing
• Course: MKT 100
• Professor: Chris Gibbs

Document Summary

The electronic bike market has some flaws and that being that most sales of the e-bikes are in europe and china, where about 90% of the sales take place, and leaving the other 10 in. This is a big problem because this shows us that the north. American market isn"t an easy one to sell to and you have to work really hard to get their attention and interest in your product. If the selling trend stays like this, both companies, Daymak and magna will not have many profits and will be faced with more expenses than revenue and will probably run out of business. Marketing the product in a big country can be hard because of the different ways a company has to market them in different provinces and territories, and deep research has to be done for that.