SOC 103 Lecture Notes - Antonio Gramsci, Manufacturing Consent, Mass Communication

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15 Sep 2012
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Catholicism was the dominant ideology, but didn"t make any sense when economic. It"s a way of explaining how everything in the world operates. Ideology is incredibly important to explain why the world looks the way it does arrangement came in play: liberalism: the dominant ideology of capitalism. Conservatives and liberals and democrats are all based on liberalism, the only different is the conservative religious views. Liberalism sells you to participate in capitalism. Liberal revolutions are revolutions from above this was the new emerging capital class. There are 4 major tenants of liberal ideology: equality. This concept is tied entirely with the concept of meritocracy. The idea that someone born in rosedale and regent park have the same opportunities life is what you make it. Based on the last point of individualism that your success is based on you, not the way the system is structured: freedom. They wanted freedom to compete in a free market economy.

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