Class Notes (835,638)
Canada (509,305)
Marketing (91)
MARK442 (15)
Lecture 1

MARK442 Lecture 1: Introduction to International Marketing

3 Pages
80 Views
Unlock Document

Department
Marketing
Course
MARK442
Professor
Jim Swaffield
Semester
Winter

Description
Mark 442 Introduction to International Marketing Lesson 1 Lecture Objectives 1. To be able to describe the arguments in support of and against globalization. 2. To be able to define the purpose of the Canadian Export and Import Permits Act. 3. To be able to state the purpose of Canadas export control list, import control list and area control list. 4. To be able to describe the purpose of Canadas Special Economic Measures Act. Notes 1. Globalization is the process of increasing interdependence among countries and their citizens. Economic globalization is the process of increasing economic interdependence among countries and their citizens. 2. Shortterm versus longterm perspectives on globalization. 3. What are 7 longterm benefits (positives) of globalizationinternational trade? 4. What are 2 shortterm negatives of globalizationinternational trade? 5. What is the purpose of Canadas Export and Import Permits Act?
More Less

Related notes for MARK442

Log In


OR

Join OneClass

Access over 10 million pages of study
documents for 1.3 million courses.

Sign up

Join to view


OR

By registering, I agree to the Terms and Privacy Policies
Already have an account?
Just a few more details

So we can recommend you notes for your school.

Reset Password

Please enter below the email address you registered with and we will send you a link to reset your password.

Add your courses

Get notes from the top students in your class.


Submit