PSYCO241 Lecture Notes - Lecture 57: Cockroach, Social Facilitation, Social Loafing
5 Mar 2019
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Other work began to show that presence of others inhibited performance (e. g. allport, 1920; dashiell, 1930; pessin, 1933; allee & masure, 1936). Quality of arguments stronger when working alone than in presence of others. Performance of math problems, memory tasks, and maze learning worse in presence of others than alone. Presence of others from own species creates arousal. For easy or well-learned tasks, the dominant response is the correct response; Increased arousal increases tendency for dominant response. for difficult or novel tasks, the dominant response is an incorrect response. Social facilitation: the process by which the presence of others enhances performance on easy tasks, but impairs performance on difficult tasks. Zajonc and colleagues (1969) first tested theory: Built simple or complex maze for cockroaches. Cockroaches ran either alone, with another cockroach, or with an audience of cockroaches behind transparent wall.
