ADM 1101 Lecture Notes - Lecture 6: Giant Tiger, Dollarama, Cash Cow
2 Nov 2018
School
Department
Course
Professor
Document Summary
Air canada (flying safely, reliable and customer service) Grow by concentrating on a certain market place to take them out, or buy then out. Apple (started by a market place then created stores) Macdonald"s buying farms (had to invest a lot), might take money away. Doing new things that are not related to your business statement. Have high growth rates and low market share. Look and feel of product (apple), tesla. Michael porter: 5 competitive forces: threat of new entrants (amazon to book stores, uber for taxi business, threat of substitutes, bargaining power of buyers, buyer shouldn"t have the advantage, apple jacking up prices, bargaining power of suppliers a. If there is few suppliers you can hold advantage: current rivalry, how competitive is the industry, grocery stores are competitive because they mostly all carry the same brands, search engines, no competition for google (yahoo is gone) Cost leadership strategy (walmart, costco, dollarama, h&m, giant tiger)
