ADM 2337 Lecture Notes - Lecture 2: Markov Chain, Pizza Pizza, Swot Analysis

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The procedures for making decisions about the organization"s long term goals and strategies is referred to as strategic planning. The mission is the basic purpose of the organization as well as its scope of operations. The strategic vision is a statement about where the company is going and what it can become in the future. Organizational core values are the strong, enduring beliefs, and principles that the company uses as a foundation for its decisions. Hr managers can help embody the rm"s mission, vision, and values within the organization by communicating these frequently to existing employees, and recruiting and hiring employees whose values are consistent with the organization: environmental analysis. The key to a rm"s success is based on establishing a set of core capabilities, or integrated knowledge sets within an organization that distinguish it from its competitors and deliver value to customers.

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