ADM 4316 Lecture Notes - Lecture 4: Motivation
19 Sep 2019
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> growth in demand for meat expected to outpace supply. > animal production has large negative impacts environment: greenhouse gasses, heavy water and energy use. > animal production is inefficient: 1 calorie of beef requires 23 calories of inputs versus 3 required for one calorie of clean meat . > creativity = the ability to produce work that is useful and novel. > intellectual abilities (for example, ability to articulate ideas). > knowledge (for example, understand field, but not wed to paradigms). > personality (for example, confidence in own capabilities). > motivation (for example, rely on intrinsic motivation). > environment (for example, support and rewards for creative ideas). > social processes and contextual factors that shape how those individuals interact and behave. > idea collection systems (for example, suggestion box; google"s idea management system). > culture that encourages (but doesn"t directly pay for) creativity. > innovation = the implementation of creative ideas into some new device or process.
