CMN 3144 Lecture Notes - Lecture 1: Adam Curtis, Apa Style
Document Summary
Lecture 1 - film critical review: objectives: Promote the application of analytical skills to review a film about the influence of public relations and other marketing communications techniques in society. Develop a critical perspective about the influence of public relations and other marketing communication techniques: strategy: Write a short critical review about one of the following films (you have to choose one): Adam curtis" - the century of the self. You have to write a critical review of one of the films (4 pages, double space) containing: A summary of the content of the film (about the selected parts or clips) (one and a half pages) - 4 points. A critical perspective about the role pr and marketing communications in society based on the content of the selected film (two and a half pages) - 6 points: evaluation criteria: If you want to refer to the film then indicate the time.