INI201H1 Lecture Notes - Lecture 3: Propositional Calculus, Pathos, Enthymeme
Document Summary
In using logos, the rhetorician appeals to the audience"s rational side. Logo involves building arguments through evidence, and inferring logical conclusions from the evidence. Employs enthymeme (instead of syllogisms), examples, opinions, and signs. However, he was enough of a realist to recognize that humans are emotional beings who make decisions based, in part, upon emotion and habit. Thus, aristotle acknowledged that a rhetorician would be neglecting some of the. "available means of persuasion" if they did not also appeal to the audience"s emotions and habits. With pathetic appeals, the rhetorician attempts to move the audience by tapping into their emotional side. Often, pathos involves appealing to the audience"s sense of empathy, compassion, sympathy, pride or even anger or outrage. The arousing of prejudice, pity, anger, and similar emotions has nothing to do with the essential facts, but is merely a personal appeal to the man who is judging the case.
