PSY220H1 Lecture Notes - Lecture 4: Ultimate Attribution Error, Susan Fiske, Stereotype Threat

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15 Nov 2013
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Lecture 4 - stereotypes, prejudice, & discrimination: are they. Social categorization: the process of perceiving people as members of a social group. September 30, 2013. rather than as individuals: gender, ethnicity, age. Benefits of social categorization: allows us to go beyond the information given. We can infer more information based on what we already see or know; things they are good or bad at, personality traits, intelligence level, hobbies. Looking at the individual as a member of a group we can assume that have all of the qualities that define members of that particular group: allows us to ignore irrelevant information. E. g. , a doctor; we only care that they are a doctor who can help us with illnesses, not their political leanings or religious beliefs or what sports team they like, these things are not important to us. Negative effects of social categorization: exaggerates within-group similarities.

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