RSM100Y1 Lecture Notes - Lecture 3: Supply Chain, Demand Response, Black Canadians
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)ntegrated e2e (cid:523)end to end(cid:524) view of the supply chain. Stephen du toit (cid:523)south african canadian citizen(cid:524) sdutoit@coca-cola. com. E2e: a term used in many business arenas referring to the beginning and end points of a method or service. End-to-end theory embraces the philosophy that eliminating as many middle layers or steps as possible will optimize performance and efficiency in any process. An example of end-to-end processes include directly connecting buyers and sellers in the ecommerce arena or in manufacturing. This occurs when one company provides a service to another in which it manages all aspects of design and production of a particular product - end product directly to end user. Functional excellence: masters of disciplines (cid:523)plan, source, make, deliver, customer management, post-sales support, new product launch(cid:524) Both functional and e(cid:884)e excellence will lead to leadership excellence, which results in strategic and operational excellence.