JAV200H1 Lecture Notes - Lecture 10: Lillian Moller Gilbreth, Walter Benjamin, Copyleft
9 Mar 2018
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Information that is communicated to a large amount of people at the same time. Mass media need more info: mapping and controlling space, two relations: one-way vs 2. 0 way, medium vs. media, media is the plural of medium. It is also now multi-media - multiple and censory: uses of mass media, documentation , celebration , propaganda used to be a good thing, spectacle nfl football. Benedict anderson: natio(cid:374) is (cid:862)i(cid:373)agined because the members of even the smallest nation will never k(cid:374)o(cid:449) (cid:373)ost of their fello(cid:449) , i(cid:374)(cid:272)e (cid:449)e (cid:272)a(cid:374)"t si(cid:373)pl(cid:455) defi(cid:374)e a (cid:374)atio(cid:374) we use an imaginary aspect that we project. Spirits of the spectacle: ludwig feuerbach writes, but certainly for the present age, which prefers the sign to the thing signified, the copy to the original, representation to reality, the appearance to the essence. Image-based advertising: ketel vodka brand, playing with the reader itself self-conscious and irony they can play with information while being no information, emptiness and nothingness.
