Media, Information and Technoculture 1020E Lecture Notes - Lecture 10: World Of A Song Of Ice And Fire, Print Culture, Real Change

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Three eras of media: oral societies, print literacy, electronic global village , television and film, internet, social media and mobiles. Remediation: the appropriation of the content of one medium into another, digital technologies don"t radically change but rather adapt from something that already exists. Westeros in an oral, spoken word society: depicts 14th century europe and asia, most people are illiterate, culture of storytelling, traditional legends and beliefs, low-or no tech, evoking strong emotions and feelings, localised in small scale communities. Print societies: rare manuscripts turned into books - available to only to elites, became more available after the invention of the printing press, mcluhan says print is more scientific, linear, rational, also strong tradition of fiction, novels, fantasy. Game of thrones: the global village: most popular hbo series - shown in 170 countries. Illegally downloaded more times than any other series.

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