Psychology 2036A/B Lecture Notes - Lecture 11: Health Belief Model, Smoking Cessation, Elaboration Likelihood Model

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Health promotion: strategies intended to maintain or improve heath of large populations i. e. smoking cessation programs, education, awareness campaigns, etc. health promotion strategies often undertaken at federal level and therefore large, making effectiveness difficult to measure. Who definition: enabling people to increase control over and to improve their health. Mega country network: attempts to affect health worldwide with world"s most popular countries health promotion practiced at an international level. Canada as a worldwide leader in health promotion: In business of health promotion since 1700s regulations about sanitation. 1900s focus shifted to educating general public about value of proper sanitation. Achieving health for all: health challenge: reducing inequities, increasing prevention, enhancing coping, health promotion: self-care, mutual aid, healthy environments. Biopsychosocial and sociological psychologists: say saving money and saving lives are accomplished by the same strategies focus on prevention more than cure feature messages intended to affect self-care behavior through attitude change. The goals of health promotion in canada health challenges:

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