Sociology 2172A/B Lecture Notes - Lecture 10: Pierre Trudeau, Out Campaign, Health Promotion
8 Dec 2016
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Advertising to change the way things are done. A few people come together and grow into a movement. To do away with child labour: children during the industrial revolution were working in factors, women came together to make laws against child labour. Heath promotion: canada is number one advertiser (dollar wise, in which most campaign health promotion better for everyone. Education: literacy training, stay in school . When non-related companies promote social issues: some people think this is beneficial. The benetton out campaign: those who are being discriminated against. Uses the same strategies to change our behaviour and buy a product. Involves things that don"t benefit the consumers directly. Deliver health promotion messages to specific populations. Help individuals make decisions related to maintaining and improving health and well being. Should the government be in business of modifying human. Dialogue on drinking: about moderation of drinking, 1976, first to improve change of behaviours.
