Sociology 2206A/B Lecture Notes - Lecture 9: Nonprobability Sampling, Snowball Sampling, Quota Sampling
Document Summary
Non-positivistic orientation: there are no universal laws that guide human behaviour. Includes: field research: research done directly in the field, qualitative interviewing, historical comparative analysis. In depth, detailed (try to figure out why they say/do what they do) Context is critical (we don"t look at people in isolation) Data is interpreted requires reflexive thought: reflecting on what you see. Elite study: (celebrities, people who are wealthy & more powerful that the rest of us) difficult to study. Special problems: gatekeepers: people with the authority to enter a gate (security guard, need for connections/contacts, danger of manipulation, difficulty of establishing trust. Ethnography: understanding a culture & behaviours of a group as a whole. Done in a field site where a group of people share a common culture. Ethnography is usually called a field study. Uses: participant observation: you are a participant in the study as well as observing, interviews with informants, examination of documents & cultural artefacts.