Sociology 3306A/B Lecture Notes - Lecture 6: Content Clause, Structured Interview, System On A Chip
6 Dec 2016
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Thursday, november 3, 2016 soc 3307 ch 10 survey instrumentation. Understanding of the topic is clari ed and can have unexpected responses. Disadvantage : problem is coding, summarizing and analyzing, need skilled interviewers for probing. Costs a lot more, takes a lot more time what you think will tkake 20 minutes may take an hour because the questions are open. Some things people just don"t wanna talk about. Thursday, november 3, 2016: easier for the respondent, require less time effort with words, presence of options for standardization, less work and training to administer and interview may be shortened considerably. Can omit responses leading respondents to choose only what is available. Response formats: what is the appropriate response format for close questions, simplest is yes or no; used for contingency questions. And less so as a question on its own. !2: when respondents are uninformed with the subject of the question, researcher should provide don"t know options.
