BU111 Lecture Notes - Lecture 22: Disruptive Innovation
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Document Summary
Includes human knowledge, work methods, equipment, business processing systems. The various devices for creating, storing, exchanging, and using. Consumers use it daily, i. e atm machine. Companies use it to gather and share information and execute. Basic research and development: knowledge without focus. Applied research and development: specific problem in mind. Technology transfer: out of the lab and into the world activities. Video by aiden tracey, former ceo of mosaic. Changing technology = change in marketing approach. Demographics are changing (age of the baby boomers is nearing its end) Leaner organization (reduced number of employees, technology replaces them) Greater independence of employee and workplace (working at home, from mobile) Create barriers to entry; cooperation with other firms; reduce cycle times. Information costly to develop but cheap to share. Disruptive technologies challenge the value of organizational capabilities and resources. Employees are always expected to work at any time. Better technology can increase production (increased profit) Reduced cycle time creates savings (increased profit)
