ENTR200 Lecture Notes - Lecture 9: Corporate Finance, Value Proposition, Service Canada
Document Summary
How you make money: value proposition: shopping experience, they have to try and get 5 people into a store where they make the shopping experience better. Where they have an algorithms and take their measurements putting out a size. They also have an in-home try on service. Cost: people complain about the cost of bridesmaids dresses, average of , where they rent them out for . Environmental footprint, which is only important to certain segments, for something that you are only going to wear once this garment is going to be used 7-14 different times. And then will be retired into the sample fitting program: customer segments: Recently redefined customer segments, on the surface it is anyone between 25-34 in a bridal party or is getting married themselves (female) The brides themselves is the key decision maker, but the bridesmaid is typically who pays them.
